> Deliverability: Whether your email reaches the inbox, rather than the spam folder or nowhere at all. It depends on authentication, your sending reputation…

Source: https://vaartix.com/glossary/deliverability

[Email glossary](https://vaartix.com/glossary)

# Deliverability

Email glossary

Whether your email reaches the inbox, rather than the spam folder or nowhere at all. It depends on authentication, your sending reputation and the content.

## How this affects you

Most deliverability is in your hands: authenticate your domain (SPF, DKIM, DMARC), send from a subdomain, only email people who asked, keep bounces and complaints low, and grow volume gradually. Vaartix handles the infrastructure side: it sends through Amazon SES, suppresses bad addresses automatically and pauses teams before they hurt everyone's delivery.

## Learn more

-   [Deliverability at Vaartix](https://vaartix.com/deliverability)
-   [How to avoid spam](https://vaartix.com/docs/guides/avoid-spam/)

Related: [Sender reputation](https://vaartix.com/glossary/sender-reputation) · [DKIM](https://vaartix.com/glossary/dkim) · [SPF](https://vaartix.com/glossary/spf)

**Vaartix is a transactional email API built in India.** SPF, DKIM and a return path on your domain are set up for you, and every feature is free during the private beta.

[Request early access](https://vaartix.com/#early-access)